In July 2018, Apple revamped it’s MacBook Pro line at a point when many consumers were ready to or already have jumped ship to more powerful feature full Windows counterparts.. Check out the very thorough YouTube video below to see if you feel the price tag is worth it.. It seems the largest complaint so far is that users are having to buy dongles to support all of their expensive USB-A accessories. Also while many manufacturers have long had touchscreens, Apple executives, including head designer Jony Ive, have defended the company’s decision to eschew touchscreens, saying they wouldn’t be “particularly useful” on a Mac, and might be a “burden” on the weight of the computer. As the result the latest MacBooks only have a “Touch Bar” which you can see demonstrated in this video.

The largest question then will be, can Apple hold on to it’s die hard cult-like following, or will the lower price tagged feature rich windows counterparts, steal the market? If Q1 and Q2 of 2018 are predictors it hasn’t been looking good.. Apple has lost a large percentage of the market share for laptops, while HP, Lenovo, and Dell’s share have increased.. As a mac user myself, and while loving the aesthetics, and rock solid tested hardware Apple offers, I would say the cost to feature ratio is starting to look much more favorable in the windows market then it had 2 years ago. Below are the price ranges for the 13 and 15 inch MacBook Pro models Apple released this month.

If money is no object, without question many will still opt for the new MacBook Pro, but the larger question yet to be seen will be if this is the thinking of the market share of people Apple needs for the MacBook Pro to stay a viable, profitable solution to stay competitive in the laptop market.

15 Inch MacBook Pro Cost: $2399-$7200

13 Inch MacBook Pro Cost: $1299-$4200

YouTube Video Review



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